We request and verify platform access (Meta, Google, Shopify, Klaviyo, etc.) and immediately begin audits.
We get fluent in your offer, your unit economics, your seasonality, and your competitive position.
We map your current traffic flow, identify leaks, and prioritize quick wins.
We score your existing content and flag gaps for our first round of production.
We confirm CAC targets, tracking setup, and custom scorecard preferences.
60-minute Zoom call where we align on goals, risks, and brand nuances.
We draft your first Creative → Offer → Landing Page plan and send it within 48 hours.
Final checklist before we go live: goals, budgets, creative, tracking, reporting, and testing schedule.
Our first set of ads (across platforms) goes live with cost caps + clear testing goals.
We begin round one of creative production based on research and gaps.
You’ll get your first landing page suggestions or a build queue if we’re handling it.
Your scorecard and dashboard access are delivered by day 10.