Why Most Agency Reporting Falls Short

If your agency is giving you surface-level numbers without strategic insights, it’s not reporting—it’s theatre.

Pain Points:

We Track What Moves the Needle

aMER (Acquisition Marketing Efficiency Ratio)

Based on your average AOV, re-purchase cycle, and retention curve

CAC (Customer Acquisition Cost)

This is your north star. We forecast it. We optimize toward it.

CPA by Creative Hook / Format

So we know what’s actually working—not just in spend, but in customer conversion.

AOV & Contribution Margin

Because high ROAS on a low-margin product can still lose you money.

LTV Projections

Used to inform allowable CAC and scale confidence.

Testing Velocity

Measures how fast we're learning across creatives, offers, and landing pages.

The Growth Loop: Creative x Data x Action

Every report isn’t a recap—it’s a decision engine. Here’s how we use reporting to drive momentum.

1

Weekly Scorecard

You get a clear, single-page view of what’s performing (and what’s not).

2

Creative Learnings

We pull insights from performance to update hooks, messaging, and formats.

3

Strategy Adjustments Strategy

We revise budgets, targeting, and testing plans based on real data.

4

Action Plan

You know exactly what’s happening next and why it’s the right move.
Everything is integrated into your media buying, creative, and CRO workstreams. No silos.

Our Clients Don’t Wonder What’s Working. They Know.

Our Clients Don’t Wonder What’s Working. They Know.

More Visibility = Faster Growth

We used to wait for problems to show up in the numbers. Now we see them coming and fix them before they impact results.

Want Reporting That Drives Action?

Let’s walk you through how our reporting system fuels growth—and why it’s different from anything you’ve seen before.